Why isn’t my website being found online?
The difference between online presence and online visibility Having a website is not the same as being visible online. It sounds obvious when you say it out loud, but it’s a distinction that many businesses only discover after they’ve invested good money in a new site and are still waiting for the enquiries to arrive.…
Is content important in SEO?
I was reading an interesting article from SEO guru David Quaid over the weekend entitled “We need to stop saying “Write content for the user” in SEO”. It’s a thought-provoking piece, and he puts across a very valid point – namely that building authority is key when it comes to search ranking. Google doesn’t read…
What is content marketing?
Content marketing is about creating and sharing useful, relevant information that helps potential customers find your business online. For small businesses, it’s one of the most effective and affordable ways to attract visitors to your website.
